Live radio station

98.7 The Bull – KUPL Portland

98.7 FM Country Portland

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About the station

Listen to 98.7 The Bull online

98.7 The Bull is KUPL, Portland country radio for current hits, local hosts, artist news, concerts, contests and Northwest community events. Start the KUPL live stream above and use Recently Played for tracks supplied by the official AmperWave service.

The complete weekly lineup includes The Morning Stampede, Emily Harlan, B-Dub, Kelly Ford, Drew Walker, J.T. and Country Top 40 with Fitz. Times below are Pacific.

KUPL broadcasts on 98.7 FM as a commercial Class C1 station licensed to Portland with 25 kW ERP. The license remains with Alpha Media Licensee LLC under Connoisseur Media ownership. Portland sister stations include KINK, KBFF, KXL-FM, KUFO and KXTG. No additional terrestrial KUPL simulcast frequency was confirmed.

Station details

98.7 The Bull at a glance

Frequency: 98.7 FM
Call sign: KUPL
Format: Country
Language: English
Station type: Commercial Class C1 FM
Time zone: America/Los_Angeles (PT)
Effective radiated power: 25 kW
FCC class: C1
Affiliations: Connoisseur Media
City: Portland
State: Oregon

On the air

Recently played on 98.7 The Bull

Track history appears when the station supplies reliable now-playing metadata.

Last 10 played on 98.7 The Bull

Wasted On YouMorgan WallenOct 2, 6:46 am
HorsebackCody JohnsonOct 2, 6:32 am
Change My MindRiley GreenOct 2, 6:17 am
Bet On ThatBlake WhitenOct 2, 6:02 am
Love Is BlindIan MunsickOct 2, 5:47 am
Something In The OrangeZach BryanOct 2, 5:32 am
Empty WordsCorey KentOct 2, 5:17 am
SearchlightShinedownOct 2, 5:01 am
Remember Me That WayKenny ChesneyOct 2, 4:47 am
God's CountryBlake SheltonOct 2, 4:32 am

Top songs on 98.7 The Bull

Been By NowMorgan Wallen16 plays
Kid MyselfJohn Morgan15 plays
BostonStella Lefty15 plays
Be By YouLuke Combs12 plays
Don't Tell On MeJason Aldean12 plays
Chevy SilveradoBailey Zimmerman11 plays
Carry OnKenny Chesney11 plays
All My ExesLauren Alaina Ft Chase Matthew10 plays
South Of SanityZach Top10 plays
Change My MindRiley Green9 plays

On-air guide

98.7 The Bull program schedule

Selected regular programs · Pacific Time (PT)

MonTueWedThuFriSatSun

Time	Program
12:00 AM–6:00 AM	98.7 The Bull Country
6:00 AM–10:00 AM	The Morning Stampede
10:00 AM–2:00 PM	Emily Harlan
2:00 PM–7:00 PM	B-Dub
7:00 PM–12:00 AM	Kelly Ford

Time	Program
12:00 AM–6:00 AM	98.7 The Bull Country
6:00 AM–10:00 AM	The Morning Stampede
10:00 AM–2:00 PM	Emily Harlan
2:00 PM–7:00 PM	B-Dub
7:00 PM–12:00 AM	Kelly Ford

Time	Program
12:00 AM–6:00 AM	98.7 The Bull Country
6:00 AM–10:00 AM	The Morning Stampede
10:00 AM–2:00 PM	Emily Harlan
2:00 PM–7:00 PM	B-Dub
7:00 PM–12:00 AM	Kelly Ford

Time	Program
12:00 AM–6:00 AM	98.7 The Bull Country
6:00 AM–10:00 AM	The Morning Stampede
10:00 AM–2:00 PM	Emily Harlan
2:00 PM–7:00 PM	B-Dub
7:00 PM–12:00 AM	Kelly FordOn now

Time	Program
12:00 AM–6:00 AM	98.7 The Bull Country
6:00 AM–10:00 AM	The Morning Stampede
10:00 AM–2:00 PM	Emily Harlan
2:00 PM–7:00 PM	B-Dub
7:00 PM–12:00 AM	Kelly Ford

Time	Program
12:00 AM–6:00 AM	98.7 The Bull Country
6:00 AM–10:00 AM	Drew Walker
10:00 AM–2:00 PM	J.T.
2:00 PM–7:00 PM	Emily Harlan
7:00 PM–12:00 AM	B-Dub

Time	Program
12:00 AM–5:00 AM	98.7 The Bull Country
5:00 AM–9:00 AM	Country Top 40 with Fitz
9:00 AM–2:00 PM	Emily Harlan
2:00 PM–7:00 PM	B-Dub
7:00 PM–12:00 AM	98.7 The Bull Country

Station network

98.7 The Bull sister stations

Other stations connected to 98.7 The Bull – KUPL Portland through the same local radio group.

101.9 KINKKINK101.9 FM · Portland · Adult Album Alternative (AAA)FM News 101 KXLKXL-FM101.1 FM · Portland · News & Talk

Contact the station

Contact 98.7 The Bull

Official social channels and contact details for 98.7 The Bull – KUPL Portland.

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Contact details

Station address1211 SW 5th Avenue, Portland, OR 97204

Office phone(503) 517-6000

Studio / request line(877) 733-0987

Editorial standards

How we verify 98.7 The Bull

Last verifiedSeptember 17, 2026

Official station websiteCurrent branding and station information
www.987thebull.com
FCC Public Inspection FileCall sign, licensee, service, and facility identity
Facility 4114
Official program scheduleRegular show times and weekday lineup
www.987thebull.com

Our verification method

We match the call sign, licensed frequency, city of license, and facility identity against FCC data. We then compare the station name, format, schedule, and related signals with the station’s official website and test the listed stream in a browser-compatible player. Regional restrictions, breaking news, and live sports can still change availability or programming.

98.7 The Bull – KUPL Portland

Listen to 98.7 The Bull online